The Marketing funnel is the way to demonstrate the visibility of your marketing growth. It states that the whole life cycle of the lead you generate from your campaigns. In the marketing funnel you measure the number of leads are coming and from which source it is coming. You can see how many leads are coming from SEO, PPC, Social Media, Email Marketing and other sources of marketing. And here you can choose the best channel of your Digital Marketing.
The marketing funnel is divided into multiple segments and these segments are the stages of your leads.
The top part of Funnle explains the awareness. Means how we are spreading awareness of the products and services.